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ClubBench originates from the simple desire of a team manager in 2012 to have access to information to manage a football team, in his own club where he thought he knew everything he needed to know. However, this process uncovered many obstacles to information retrieval both long term and short term and ultimately prohibitive in bringing value as a coach or team manager to his own club.

Accessing information within a club and from individuals proved elusive. Innovation with data usage was non-existent. Information silos prevalent. Information was inconsistent and non-transferable leading to ambiguity in the executive management. The same condition of data management year on year inhibited team management and membership management. On-boarding of new coaches led to a breakdown in player journeys and progress in development. Yet protocols from national governing bodies had to be observed, working with outdated legacy systems in fixtures management. Additionally in modern sport there's even more bureaucracy and compliance in accountancy, child welfare, insurance, health, and safety and GDPR.

Consequently, too many systems online and offline such as e-mail, phone message, phone calls, (expensive at the time) printed/hand-written material from third party input. The process required handballing paperwork which made a simple process very complicated. Invariably the inefficiencies overloaded very busy people in their private lives. Club duties of running a Sports Club from executive management thru to team management consumed too much time, for everyone including the players and especially parents of kids in grassroots sports.

Ten years on and there are many solutions on the market that are addressing certain issues which they can monetised to justify providing the solution in the first place such as membership registration and Lotto sales. NGB’s are also going it alone in attempting to migrate from their old tech legacy systems. A short-sighted approach in the dynamically changing sports sector dictated by new millennials. Ultimately this piecemeal approach from all parties is creating even more dilution to the online options on offer to club decision makers and creating even greater fragmentation and borders between sports within communities.

A Simple mission to find information about players on a football team became an unexpected Journey for the then team manager.

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